3-7-2013 12-15-04 AMAnalytics can be expensive. Especially if you intend to make use of them beyond visually compelling graphics, dashboards or reports. If you are interested in moving beyond swim lane analytics read this compelling article by Wes Nichols. Wes explains how an analytic state machine processes inputs, filter data sets, and analyzes market influences to optimize advertising campaigns with attribution modeling.

Leave a Reply

Your email address will not be published.